Posted by: Cindy Downes | September 25, 2009

Journalism in America

We continue to hear reports of the newspaper industry’s struggle to hold onto its audience; however, according to Tom Rosenstiel, Director of Pew Research Center’s Project for Excellence in Journalism, the newspaper industry has held on to its audience by migrating from the old print platform to the new online platform. Unfortunately, “the Internet has turned out to be an ineffective technology for delivering advertising.” Now, the newspaper industry is looking for ways to convert more than 30 millions readers who access their Web sites into some form of revenue. Various possibilities are being discussed from selling products to taking commissions from sales to charging for access to content.

Meanwhile, the amount of jobs in the newspaper industry is expected to have little or no change over the next few years. According to Occupational Outlook, 59,000 reporters and correspondents were employed in 2006. By the year 2016, it is projected there will be 60,000 employed, a mere one percent increase.

At the same time, enrollment at journalism schools around the nation is increasing, according to statistics released in August 2009 by Georgia University’s Grady College. In 2008, there were 201,477 undergraduate students enrolled in journalism programs across the nation, up fifty-seven percent from enrollment in 2007.

How will this increase in the number of students and decrease in the number of jobs affect journalism students, today?

Read the rest of this story on Socially Orange.

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